01
Digital Product · UX/UI
NOMA
A refined financial platform designed to make complex financial tools feel simple, intuitive, and human.
Client
Noma Finance
Year
2026
Role
Product Design, UX Strategy, Design System
(Case Study)
NOMA
The Challenge
Money apps tend to shout. Noma wanted the opposite: a platform where budgeting, investing and planning sit quietly in one place and never make people feel behind.
The Approach
We mapped every flow around a single question — what does someone need to know right now? Dense data was folded into calm summaries, with detail one tap away. A modular design system kept 200+ screens consistent.
The Outcome
Noma launched to 40,000 early users in its first quarter, with onboarding completion up 38% against the previous product.
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